SUMMARY ABOUT US


F ounded in 2012, NIEXIS Distribution is one of Ethiopia fastest growing distribution and marketing company specializing in international brands. We provide multi-channel distribution and brand development services for brands.

We excel at distributing and building retail brands representing a wide range of premium brands and international companies in Ethiopia delivering a focused strategic approach to our partners business.


SUPPLY CHAIN

Our Supply chain management is flexible and agile to meet the dynamic changes of the growing consumer market in Ethiopia. Over the years we have managed to stay ahead of the competition by quickly adapting to all the changes that distribution business constantly demands..

VISION

To exceed the expectations of our clients and to form partnerships with them. To set the standard in brand distribution and development through continuous improvement and investment in quality service infrastructure. To deliver exceptional value and service. To be innovative and to think long term in strategy and planning for our brands future.

MARKET

Ethiopia is seen as one the most dynamic and attractive retail markets in East Africa thanks to strong economic growth and a rising middle class.

With a population of over 100 million and is a multiethnic state with 80 different ethnic groups, Ethiopia’s retail market remains enormously appealing to both domestic and foreign retailers. One of the most significant driving forces contributing to the rise of Ethiopia's retail sector is the rise in purchasing power and growth in consumer retail spending that has accompanied an increase in disposable income.

STRENGTH

Our key strengths are based on the core benefits we provide to our clients. These benefits are what differentiate NIEXIS Distribution from other distribution companies.
Proven track records of building brands
Multi - channel distribution
Strong trade relationship
Top international brand portfolio
Category captain expertise
Marketing services

NETWORK

The Ethiopian retail industry has become increasingly demanding and hence brands are looking for partners that delivers to all verticals of the trade. To be successful in Ethiopia companies have no option but to build a distribution network bottom up. Company owned office & warehouse in Addis Ababa. Established distribution network with 80 Retailers and sub-distributors.
NIEXIS Distribution presence covering 25 cities across Ethiopia. Covering General Trade, Modern Trade, Departmental Stores, Convenience Stores, Whole Sale, On Line Retail, Pharmacy and Institutions.

KEY DATA

Population: 115.0 million                                                                                                   Inflation (CPI): 20.30%                                             

GDP (PPP): $93.97 billion
6.1% growth
8.6% 5-year compound annual growth
$974 per capita

ACHIEVEMENTS

LATEST BRANDS


SPECIALIZES IN STRATEGIC RETAIL PARTNERSHIPS, WHOLESALE DISTRIBUTION AND BRAND DEVELOPMENT.WE SUPPLY THE TOP RETAILERS WITH LUXURY, ACTIVE AND OUTDOOR FOOTWEAR, APPAREL AND ACCESSORIES. 

PRODUCTS AND SERVICES


PRODUCT CATEGORY

Our brand portfolia covered a wide rage of product category which includedInclude Homeware, Baby Care, Persona care, Healthcare, Sportwear, Footwear, Apparel, Electronic and mores.

25%

Fashin and Life Styles

25%

Personal and Health Care


20%

Sports and Outdoors

30%

Others

SALES SEGMENTATION

We do supply to Brick and Mortar stores only and no online sales involve..Our sales segment covered a wide range of retailer in Ethiopia with luxury brand landscape.

30%

Direct Retail

50%

Wolesale


20%

Gifting

0%

Online

LETS MEET AND TALK
EMAIL US  haddis@niexis.com


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